Interview with Pablo Azcurrain, General Manager at Paginar.Net USA
Pablo Azcurrain, formerly the managing director of Foxsportsla.com, now has the role of General Manager at Paginar.Net USA. We've asked him a few questions in order to get to know him better:
1. What are your primary professional skills?
Web and mobile product management and administration; technical, creative and sales personnel management; identification of new businesses and business development.
2. What were your previous positions?
Managing Director, Fox Panamerican Sports (foxsportsla.com)
Head of Product Management, Yahoo! FIFAworldcup.com
Head of Latam Products, Yahoo!
VP of Product, PSN.com
Product Manager, Starmedia.com
3. What is it that most attracted you to your new position at Paginar.net?
Several things. The energy and passion I feel when working with start-ups, my full confidence in the experience, and the Argentine production team's creative ability and skill. Also, the variety of products and clients doesn't leave much room for boredom and it also gives me the opportunity to use my creative side to propose and implement solutions.
4. Any thoughts on the impact of the digital social media explosion in the United States?
These days, a marketing plan cannot exist without a social media element; it's a reality that extends to every organization seeking to optimize their lines of communication. The explosion of these media also leads to their overuse, which tends to be excessive. There is talk about an addiction to sites like Facebook.com, with critics accusing it of not only affecting work productivity but also human relationships.
5. What type of businesses do you think you can develop at Paginar.Net?
All kinds, but there is an explosion in the mobile applications area. Start-ups are very dynamic. A large percentage of our projects will certainly originate through the entrepreneurial inventiveness inherent in American society.
6. Let's talk about your personal life a bit... Do you have any hobbies? Pastimes?
I'm a big fan of Afro-Cuban folk music, singer-songwriters and percussionists. I also really enjoy salsa dancing.
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