"Juga Limpio" is an interactive media campaign launched by the Ministry of Environment and Public Space of the Government of the City of Buenos Aires along with civil society organizations, in order to encourage better behavior among the inhabitants and visitors the city toward cleaning the streets.PAGINAR.NET and Humanet developed in conjunction the interactive platform that supports the campaign through two portals, one geared to adults and another aimed at children, as a cornerstone of the mechanics of the campaign.
We are all responsible for keeping the city clean, each fulfilling its part. The government has every day a major cleanup, but to maintain our beloved Buenos Aires attractive, radiant, is required on the part of all an agreement to generate less dirt.
Why an agreement?
Because while we all want a cleaner city, which we feel proud, it is likely to feel that our individual change does not solve a problem. Only if we show that the majority does change, we will believe that our effort is worthwhile because it will be successful.
So the big question of the "Juga Limpio" is: If I knew that we do all together, we're prepared to participate in a civic culture change? Just knowing that we all agree that we all committed ourselves to change our habits, we act together. For this, it is essential that you register on this site to make your explicit commitment.
Visit or join this campaign on our site:
Buenos Aires, is our home. treat her as she deserves!
You can also see the advertising of the launch:
